Demand Market Strategies for Energy-Intensive Industries
The European Union (EU) has an opportunity to achieve deep decarbonisation of its industries by creating demand markets for low-carbon products and stimulating investments in their EU value chains.
The European Industry can and wants to make cleaner products but currently lacks sufficient customers who are able and willing to pay more for a more sustainable product.
The existing carbon policy framework will not be enough to support the transition of EU assets and sustained growth of these strategic sectors. Shell proposes development of a market based mechanism that would bolster the competitiveness of energy-intensive sectors.
We advocate, together with industry peers and industry associations, for it’s implementation of in upcoming legislative frameworks. Whilst Shell supports bringing this mechanism to market, industry wide problems must be addressed by the industry and society together.
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