Navigating Roadblocks in the Long-Haul Road Freight Industry
The long-haul road transport sector is under pressure to adapt to regulatory shifts, sustainability targets, commercial changes, and the emergence of new technologies. Discover the latest research on the solutions available to help fleet managers overcome their biggest challenges.

Discover the route to fleet success
Developed in partnership with Frost & Sullivan, the whitepaper is based on discussions with over 25 fleet managers across 17 countries. It provides an outlook on the current state of global haulage markets and expert insights on the solutions available to help fleet managers advance operational efficiencies and decarbonisation strategies.
Inside the whitepaper
The Navigating Roadblocks in the Long-Haul Road Freight Industry (PDF, 3 MB) whitepaper covers four major areas for commercial road freight companies to consider:
Driving savings through increased fleet efficiency
Find out how fleets are using digital solutions like telematics to operate more efficiently and reduce their costs.
Improving convenience through on-the-road services
See how a focus on solutions such as online payment services, high quality fuel and reliable service areas can have a huge impact on driver safety and fleet efficiency.
How advanced technologies can deliver greater security
Learn how to overcome the challenges of fraudulent activity and protect your business with digital solutions such as payment monitoring.
Finding the pathway to fleet sustainability
Discover how to make transport decarbonisation and road freight emissions reduction a priority without compromising fleet performance and profitability.

Patrick Carré, Vice President of Commercial Road Transport at Shell"Achieving an interconnected and more sustainable future requires collaboration with customers, partners and stakeholders. At Shell Fleet Solutions, we are committed to helping customers navigate shifts in the industry, by providing digital fleet management tools like Shell Telematics, streamlining tolling payments in Europe and increasing access to low emissions fuels, like LNG, BioLNG, hydrogen fuel cell and battery electric vehicles. These offers are designed to help fleets optimise their total cost of ownership (TCO) and improve security and convenience across operations with on the road services, while advancing sustainability goals."
Additional Information
Infographic: Navigating the Roadblocks
Get a visual perspective on the headline figures.
Hear from the experts
Watch our interview with the experts from Shell and Frost & Sullivan to see why the 'Navigating Roadblocks' whitepaper is so vital, from the common challenges uncovered to the areas driving growth in the long-haul road freight sector.
Navigating Roadblocks in the Long-Haul Road Freight Industry
Read the transcript
Read the transcript
Title: Navigating Roadblocks in the Long-Haul Road Freight Industry
Duration: 2:20 minutes
Description: An interview with Patrick Carré, Vice President for Commercial Road Transport at Shell and Franck Leveque, Vice President for Mobility Group at Frost & Sullivan, discussing the key findings from their joint whitepaper ‘Navigating Roadblocks in the Long-Haul Road Freight Industry’.
The two experts share the top challenges faced by the industry today; insights on what solutions are available to improve fleet operations and the areas driving growth in the long-haul road freight sector.
For more information and to download the full whitepaper, visit: Shell.com/navigatingroadblockslonghaultransport
Transcript
[Background Music Plays]
Opening frame, title animates in Navigating Roadblocks in the Long-Haul Road Freight Industry, with Patrick Carré, Shell, and Franck Leveque, Frost & Sullivan.
[Video Footage]
[Text Displays]
What was the motivation for doing this report with Frost & Sullivan?
[Footage of Patrick Carré]
[Text Displays]
Patrick Carré, Vice President for Commercial Road Transport at Shell
[Footage of Patrick Carré]
The global road transport industry is going through a raft of tremendous challenges.
[Video Footage, Narration by Patrick Carré]
You overlay all of that with the challenges posed by Covid-19. So, what we really wanted to understand working with Frost & Sullivan is: How does the crisis, the pandemic, really affect the strategic plans of the companies, the road transport companies in this sector… and most importantly what solutions can we develop and offer to our customers in this area?
[Text Displays]
What were the key common challenges you’ve uncovered speaking with fleet managers across the word?
[Footage of Franck Leveque]
[Text Displays]
Franck Leveque, Vice President for Mobility Group at Frost & Sullivan
[Footage of Franck Leveque]
The top five challenges that fleet managers are facing are: dealing with driver shortage and retention…
[Video Footage, Narration by Franck Leveque]
Second, dealing with spiralling cost of operation, safety and security, but also the increasing focus on sustainability and decarbonisation and that in an increasingly stringent regulatory environment.
[Text Displays]
What are the key areas of development driving growth in the industry today?
[Footage of Franck Leveque]
Based on our forecast, the global road freight industry is expected to grow between 2020 and 2025.
[Text Displays]
Global growth set to 4.3%
[Video Footage, Narration by Franck Leveque]
But that growth, beyond the macroeconomics, is actually being driven by significant trends that are reshaping the fleet operation, especially around the topics of digitalisation and decarbonisation.
But when you talk about digitalisation, it’s more than just reducing cost, it’s about generating new revenue streams, it’s about customer loyalty and customer stickiness.
[Footage of Patrick Carré]
I think decarbonisation is a real challenge for the industry.
[Video Footage, Narration by Patrick Carré]
The innovation in powertrains but also the arrival of alternative fuels, such as Bio fuels, LNG, BioLNG and hydrogen will lead the industry towards an ever decreasing amount of CO2, ultimately, towards a net zero carbon emission.
As Shell globally is a partner of millions of fleets, we are really committed to working with our customers and to supporting our customers through this change.
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Shell logo
Discover the route to fleet success
Developed in partnership with Frost & Sullivan, the whitepaper is based on discussions with over 25 fleet managers across 17 countries. It provides an outlook on the current state of global haulage markets and expert insights on the solutions available to help fleet managers advance operational efficiencies and decarbonisation strategies.