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The Shell Retail Brand Licensing package delivers compelling results for Licensees.

We have seen a tremendous growth journey in the Shell Retail Brand Licensing business for more than a decade and our Licensees are highly satisfied working with us. In fact, 91% of Licensees say they would recommend us as a business partner¹.

What our Licensees say about Shell Retail

What we like about the Shell relationship is really having that global reach, that global know-how.

Shell Licensee in Bahamas

You have the freedom to be a licensed market and at the same time you have the backbone of the Shell organisation to support you.

Shell Licensee in Denmark

It enables us to get a good balance of doing some things our own way but also piggy backing on a lot of the great stuff that Shell does.

Shell Licensee in Australia

_{¹ Shell Voice of Licensee survey, November 2020}