The Shell Product Licensing team is seeking best-in-class partners interested in licensing the Shell brand into a range of product categories.

Shell’s licensees share the view that Shell brand products are more than an object but rather a physical expression of the brand.

Designed with the user in mind in every respect, a Shell product deliveries excellence of the function, shape and material with precision in every detail.

Together Shell’s licenses are creating a collective product range that connects to the brand’s heritage and will thrive in the brand’s future.

Women packing Shell electric vehicle charger in a suitcase to the car


Mobility today and tomorrow.

Leverage equities of performance and mobility, as the sector evolves towards greener solutions, multimodal urban transit and greater connectivity.

Key categories:

  • Mobility (micromobility, EV charging, etc)
  • Car Care and maintenance
  • Garage storage and accessories
  • Workwear and PPE
Man going with Shell portable power station


Transition to cleaner energy.

Utilise the brand’s power and technology equities and join Shell on its transition to cleaner, sustainable energy brand.

Key categories:

  • Power generators and inverters
  • Batteries and power storage
  • Power management and smart home
  • B2C and B2B new energy products
Shell tanker toy placed in front of Shell Gas Station toy


Education, services and relationships.

Shell’s heritage, global recognition and consumer trust make it a powerful brand partner across a range of branded products and services.

Key categories:

  • Apparel
  • Toys
  • Heritage and gifting
  • Services and experiential


Inside Shell Product Licensing

Shell Product Brand Licensing

What does the Shell Product Licensing programme offer?

Why Choose The Shell License?

How can the Shell Brand increase the value of my products and services?

Interested In Becoming A Licensee?

Learn more about the Shell Product Licensing programme or speak to a member of the team by clicking here.