{"organism":"Page","children":[{"organism":"Container.Raw","children":[{"organism":"Metadata","model":{"title":"Optimise personal care product manufacturing with bio-based feedstocks","text":"Concerns about supply chain disruptions, rising costs, and meeting growing consumer demand for product performance, quality ingredients, and transparency are some of the ongoing challenges in the personal care industry.","links":[{"name":"Optimise personal care product manufacturing with bio-based feedstocks","value":"https://www.shell.com/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks.html"}]},"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/metadata"},{"organism":"ContentOwner","model":{},"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/contentowner"},{"organism":"Container.Header","children":[{"organism":"Container.Raw","ref":"https://www.shell.com/_jcr_content/root/header/inherited.model.json","id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/header/inherited","model":{}},{"organism":"Breadcrumb","model":{"links":[{"name":"Home","value":"https://www.shell.com/"},{"name":"Business customers","value":"https://www.shell.com/business-customers.html"},{"name":"Shell Chemicals","value":"https://www.shell.com/business-customers/chemicals.html"},{"name":"Resources & Insights","value":"https://www.shell.com/business-customers/chemicals/resources.html"},{"name":"Optimise personal care product manufacturing with bio-based feedstocks","value":"https://www.shell.com/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks.html"}]},"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/header/breadcrumb"}],"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/header","model":{}},{"organism":"Container.Main","children":[{"organism":"Container.Section","children":[{"organism":"PageHeaderBanner","color":"semitransparent","colspan":9,"model":{"title":"Optimise personal care product manufacturing with bio-based feedstocks","text":"\u003Cp\u003EConsumer goods manufacturers and cosmetic companies face growing consumer demand for sustainable, top-quality products that perform as promised.\u003C/p\u003E\r\n\r\n\r\n\r\n\r\n","image":{"src":"https://www.shell.com/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/_jcr_content/root/main/section/item.shellimg.jpeg/1699408773438/optimise-personal-care.jpeg","alt":"Girl doing makeup","width":5629,"height":2463}},"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/main/section/item"},{"organism":"PromoSimple","color":"brand3-solid","colspan":3,"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/main/section/promo_copy","model":{"title":"Speak to a sustainability expert today!","text":"\u003Cp\u003EDiscover more about using bio-based feedstock as palm oil alternatives.\u003C/p\u003E\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n","links":[{"name":"Ready to get started?","value":"https://www.shell.com/business-customers/chemicals/sustainability.html#form"}],"image":{"src":"https://www.shell.com/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/_jcr_content/root/main/section/promo_copy.shellimg.jpeg/1718718460952/lady-gardening-plants.jpeg","alt":"florists woman working with flowers at a greenhouse","width":3864,"height":2576}}},{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/main/section/text","model":{"text":"\u003Cdiv\u003EShell Insights, working with Foresight Factory, conducted proprietary global research in February 2023 that surveyed 1,800 participants to understand concerns and consumer attitudes regarding different personal care product ingredients. At least 3 in 4 respondents in every country surveyed (Great Britain, USA, China, France, Brazil and Germany) expressed a high level of interest in sustainable, bio-based ingredients.\u003C/div\u003E\n\u003Ch4\u003EDiscover the benefits of bio-based solutions\u003C/h4\u003E\n\u003Cp\u003EAs consumer awareness has evolved, so has the need for solutions that can be implemented quickly without forcing formulation changes. Shell Chemicals works with our customers to implement flexible, bio-based chemical solutions that can help businesses sustainably manufacture personal care products without compromising quality or performance.\u003C/p\u003E\n\u003Cp\u003ENo matter where you are in your sustainability journey, there may be additional opportunities to continue expanding sustainability initiatives that come with further benefits. Shell Chemicals’ bio-based solutions can be customised to unlock key benefits:\u003C/p\u003E\n\u003Cul\u003E\n\u003Cli\u003E\u003Cstrong\u003E\u003Cb\u003EProduct performance\u003C/b\u003E.\u003C/strong\u003E Retain overall product efficacy and desired results.\u003C/li\u003E\n\u003Cli\u003E\u003Cb\u003EStreamlined operations.\u003C/b\u003E Use existing infrastructure, manufacturing equipment/facilities and supply chains.\u003C/li\u003E\n\u003Cli\u003E\u003Cb\u003ECustomisation.\u003C/b\u003E Scalable and customisable solutions based on your business goals.\u003C/li\u003E\n\u003Cli\u003E\u003Cb\u003EGrowth.\u003C/b\u003E Flexible feedstock supply to support multiple product uses with the same feedstock, creating efficiency.\u003C/li\u003E\n\u003Cli\u003E\u003Cb\u003EReadily biodegradable.\u003C/b\u003E Shell NEODOL® has several grades that are readily biodegradable and well suited to the personal care industry. \u003C/li\u003E\n\u003Cli\u003E\u003Cb\u003ESeveral Shell NEODOL products used in the personal care industry are on the EPA Safer Choice Ingredient List.\u003C/b\u003E Safer Choice is a voluntary EPA program that certifies cleaning and other products made with ingredients that are safer for people, pets and the planet without sacrificing performance. Products on the EPA Safer Choice ingredient list must meet strict criteria on biodegradation, degradation and level of aquatic toxicity of the ingredients.\u003C/li\u003E\n\u003Cli\u003EIn Europe, several Shell NEODOL product grades are listed in the Detergents Ingredients Database (DID) which can support product applications for environmental standards/ schemes such as Ecolabel.\u003C/li\u003E\n\u003C/ul\u003E\n\u003Cp\u003EIndustry research indicates consumer interest in shifting spend toward more sustainable versions of their regular personal care products, and that a significant percentage have already switched brands due to sustainability, environmental or ethical concerns (L.E.K. Consulting, March 2023). The same study shows that companies addressing these expectations are seeing the value in the growing personal care market.\u003C/p\u003E\n\u003Cp\u003EBio-based solutions can help meet this goal while retaining essential product qualities, including characteristics such as fragrance, emolliency, cleansing power, formation rate, stability, and product results that are in line with formula claims.\u003C/p\u003E\n\u003Ch4\u003ECustomised bio-based solutions\u003C/h4\u003E\n\u003Cp\u003EOur chemical resources can help optimise your personal care sustainable product strategy.\u003C/p\u003E\n\u003Cp\u003EBy incorporating more bio-based feedstocks into your personal care products, you can help meet consumer demand for sustainability. Mass-balanced bio-based products retain the same physical and performance characteristics as those produced from conventional feedstocks, and the process is certified by an independent third party providing transparency and assurance.\u003C/p\u003E\n\u003Ch4\u003EBolster your personal care product lines’ sustainability strategy\u003C/h4\u003E\n\u003Cp\u003ERecent research reflects that 78% of consumers say a sustainable lifestyle is important to them and 30% are more likely to purchase products with sustainable credentials (NielsenIQ, October 2022). The risks of not meeting these expectations can include reduced brand equity and a weakened relationship with customers. Using tailored chemical solutions, you can address consumers’ growing desire for sustainability and accelerate your transition to more sustainable personal care products based on your desired pace and business needs.\u003C/p\u003E\n\u003Cp\u003EShell Chemicals creates customised solutions that help our customers achieve their business and sustainability goals. \u003Ca href=\"https://www.shell.com/business-customers/chemicals/personal-care.html\"\u003E\u003Cb\u003EVisit our sustainability page\u003C/b\u003E\u003C/a\u003E to learn how we are helping our customers shape the everyday.\u003C/p\u003E\n"}},{"organism":"PromoSimple.Text","color":"inherited","colspan":8,"id":"/content/shell/corporate/global/en_gb/business-customers/chemicals/resources/optimise-personal-care-product-manufacturing-bio-based-feedstocks/jcr_content/root/main/section/text_1389473021","model":{"title":"Sources","text":"\u003Cp\u003EL.E.K. Consulting. (2023, March 1). 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