 The new 'engine freeze' regulation brought into Formula One from 2007, which provisionally stops most engine development for 3 to 4 years, means constructors have fewer variables to seek performance advantage.
"The provisional freeze on Formula One engine design this year provides a great opportunity for Shell. The products in the car will become a key differentiator for performance and we will be focusing on providing Ferrari the best Shell Helix engine lubricant to help them maintain their competitive edge. This, in turn, will lead to a greater diffusion of this knowledge into Shell Helix Ultra road oil, giving our customers access to the latest technological advancements", said Lisa Lilley, Shell Formula One Technology Manager.
Engine lubricant is critical. The very lifeblood of the engine, its job is to protect the moving parts from mechanical wear, reduce friction and power loss as well as cool the engine both on the track and the road. It takes a good engine lubricant to achieve just the right balance of these characteristics while ensuring the car's performance is optimised. The active cleansing agents also prevent the internal build-up of dirt and improve reliability.
An extreme test bed, Formula One pushes the hearts and minds of our Shell team to the maximum as we continually search for the percentage gains that could put Ferrari on pole, while continuing the level of protection that allows the engine to survive and perform at its best through two race weekends. Our reliability has been crucial in helping Ferrari to the eight FIA Formula One World Championship Constructors' and 11 Drivers' titles.
"Shell Helix Ultra motor oil shares many components with its championship-winning Formula One counterpart", said Mark Wakem, Shell's Formula One lubricant specialist. "We're proud that we put our Formula One expertise and knowledge into Shell Helix Ultra road oil, giving true Formula One technology to you and your engine".
The Shell philosophy is 'what the track takes out, Shell Helix puts back'. So have a look at the engine animation to see how Shell Helix Ultra makes the difference inside a Formula One engine at every race.
|