Improved Shell Super – Overview

Shell has played a leading role in the development of high quality fuels. For over 100 years, we have been supplying quality fuels, and investing in the best people and science in order to drive fuel technology forward.

Through our international network of research and development centres, we’ve performed road trials equivalent to going round the world hundreds of times.

We’re committed to producing quality fuels that are competitively priced. And to developing innovative fuels designed to help you get more miles for your money.

Designed for extra kilometers at no extra cost

Shell super with the improved fuel economy formula is specially designed to give you extra kilometeres at no extra cost by helping combat efficiency losses caused by deposits and friction in your engine.

It contains Shell’s Synthetic Viscous Friction Improver (SVFI), designed to help improve engine efficiency by reducing friction, together with cleaning agents, formulated to prevent the build-up of fuel system deposits.

You lose a significant amount of the energy available in your engine through friction and other sources. Shell’s fuels scientists have explored where these losses take place and have developed fuel formulation strategies to help improve engine combustion efficiency, creating innovative fuel technologies designed to give you extra miles at no extra cost.

Shell super with the fuel economy formula has been formulated to address a number of ways the fuel and your engine work together. They have developed strategies to help maximise the amount of chemical energy in the fuel that’s converted to useful work at the wheels, driving you forward.

Designed for reduced engine friction

Frictional losses can occur wherever two moving solid surfaces come into contact with each other. In most parts of your engine, friction is minimised by using the appropriate engine lubricant. 

However, the interface between the top piston ring and cylinder wall is very difficult to lubricate effectively. As a consequence this area of your engine remains vulnerable to friction losses. 

Shell petrol with the fuel economy formula is formulated with Shell’s Synthetic Viscous Friction Improver, designed to reduce friction in this critical part of your engine, helping to improve its efficiency.

Formulated to help keep your engine clean

Combustion is most efficient when the precise amount of air and fuel are mixed together at the right time.

With some conventional fuels, deposits may form over time on the back of the inlet valves. This can lead to delays in the required fuel charge entering the engine and a poor mix of fuel and air, reducing your engine’s efficiency.

Shell petrol with the fuel economy formula has been formulated by Shell scientists to help prevent the build-up of these deposits, helping to maintain your engine’s efficiency.

If you care about fuel economy

Shell super with the improved fuel economy formula has been designed by Shell’s international team of fuels scientists to give you extra miles at no extra cost.

If you care about quality

We go to great lengths to understand the needs of our customers. In fact, over the years, we’ve performed road trials equivalent to going round the world hundreds of times. Closely monitored from refinery to road, we believe we deliver quality fuels at competitive prices. Our ongoing investment in research and development programmes is focussed on developing fuels designed to move you better.

How does the new Shell super with the improved fuel economy formula work?

Shell super with the improved fuel economy formula is designed to help improve fuel economy by reducing efficiency losses caused by engine deposits and friction.

How does this fuel compare to the previous Shell super in terms of fuel economy/ money saved?

Shell super with the improved fuel economy formula is designed to give you extra kilometers at no extra cost.  It contains Shell’s Synthetic Viscous Friction Improver which is designed to reduce engine friction and improve cleanliness, therefore help improve engine efficiency.  We do not claim specific fuel economy benefits for our products because the fuel economy any particular motorist achieves is also highly dependent upon driving style, weather conditions and the type and condition of the vehicle – try it and judge for yourself. 

Can I mix it with another non-Shell petrol?

Yes. Shell petrol with the fuel economy formula can be mixed with other automotive gasolines However, to help maximise the opportunity to realise the full benefits it is designed to offer, Shell recommends that you refuel with Shell petrol with the fuel economy formula every time.

Is this formula the same as that used by the Taylors in their around the world record challenge?

Yes. The fuel used by the Taylors in completing the Shell Fuel Economy World Record Challenge in 2006 contained the same fuel economy technology used in Shell petrol with the fuel economy formula. This helped them to successfully establish an incredible new round the world fuel economy Guinness World Record.