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tactics for tough times

Refiners are currently facing the worst economic squeeze for two decades. Global demand for refined products is low, revenues have fallen quickly and there is no indication of imminent recovery. The downturn has also reduced the availability of financing for working capital and investment. Once again, cash is king.

It is unsurprising, therefore, that refinery operators are focusing on strategies to reduce costs that can be implemented quickly and that require little or no change to plant infrastructure.

As an owner–operator, Shell understands these economic pressures and how they may affect investment decisions. Across the downstream sector, companies are looking for relatively small and profitable initiatives that can provide a return on investment within the financial year. Shell Global Solutions has leveraged experience from across Shell and formulated tactics to help its customers in refining and in other areas such as petrochemicals, the upstream sector and industrial markets.